Sarah Russell

I’ve run my own copywriting business since 2011. I don’t specialise in any subject, sector or medium, and have helped my clients sell everything from wigs to robotic process automation. My focus is on communicating with clarity and personality, using language that’s compelling, easy to read and understand. Having worked in the public sector for 20 years, I’m skilled at translating complex information into copy that is both engaging and a pleasure to read. I also have excellent research skills that help me capture exactly what my clients need to say. And I’m creative. Copywriting great Andy Maslen said I was ‘the best subject-line writer in the business.’